Last week, ALTIX had the honor of participating in the SelectUSA France Roadshow, an exceptional four-day journey connecting French businesses with investment opportunities across the United States. From Paris to Lille, Lyon, and Strasbourg, this roadshow fostered meaningful discussions on why the U.S. remains the top destination for foreign direct investment (FDI) and how French companies can successfully expand across the Atlantic.
Organized by the U.S. Embassy in Paris, and the U.S. Consulate in Strasbourg, and with the participation of representatives from 18 U.S. states, regions, and cities, the roadshow provided a dynamic platform for French entrepreneurs and investors to engage directly with American economic development officials and industry experts. The discussions highlighted strategic opportunities for growth, investment incentives, and key factors that make the United States a thriving environment for business expansion.
Why the U.S. is a Key Partner for France:
- France is the 5th largest investor in the U.S., representing 7% of total FDI.
- $370 billion in French investments are driving growth across multiple industries.
- 5,500 French companies operate in the U.S., employing over 750,000 people.
- French companies are among the top three foreign employers in 21 U.S. states.
The timing of this initiative was perfect, as direct transatlantic business connections are more important than ever. The roadshow served as a strategic platform to strengthen economic ties, offering valuable insights on navigating U.S. market entry and expansion.
ALTIX was proudly represented by Anne Cappel, Co-founder and CMO of ALTIX Consulting, who actively participated in the discussions and engagements throughout the roadshow, reinforcing our commitment to supporting industrial champions in their U.S. expansion journey. Special thanks to Rafael Patino, Senior Commercial Officer at the U.S. Embassy in Paris, and Marine Francois, Representative SelectUSA at the U.S. Embassy in Paris, for their invitation to participate. We are grateful for our continued collaboration and partnership in supporting transatlantic business growth.
How ALTIX Supports French Industrial Champions in the U.S.
ALTIX Consulting specializes in helping medium-sized and ETI industrial leaders develop winning U.S. market entry and expansion strategies. Our team of senior advisors—industry experts with decades of hands-on experience—guides companies through every stage of their U.S. expansion, from strategic planning and site selection to operational setup and market development.
If your company is exploring growth opportunities in the U.S., let’s connect! ALTIX is here to help you navigate the complexities of expansion and position your business for long-term success.
About SelectUSA: SelectUSA is a U.S. government initiative aimed at promoting foreign direct investment (FDI) into the United States. It serves as a gateway for international companies looking to establish or expand their operations in the U.S. SelectUSA offers resources, guidance, and support to help foreign businesses navigate the complexities of the U.S. market, including site selection, regulatory compliance, and workforce development. By connecting investors with state and local economic development organizations, SelectUSA plays a key role in fostering economic growth, creating jobs, and strengthening the U.S. economy through global investment. To learn more, visit www.trade.gov/selectusa.
